Scheduling Pinterest pins lets you plan your content in advance, keep a consistent posting schedule, and save time. This guide covers how to schedule pins using Pinterest’s built-in scheduler (available for business accounts) on both desktop and mobile, including step-by-step instructions, common mistakes, tips, troubleshooting, and FAQs.
What You’ll Need
- A Pinterest business account (free to convert from personal). If you don’t have one, go to Settings → Account → Convert to business account.
- Pinterest app (iOS or Android) or a web browser on your computer.
- Your pin images and links ready (or a video).
Step-by-Step
On Desktop (Web Browser)
- Log in to your Pinterest business account at pinterest.com.
- Click the Create button (a plus sign) in the top-right corner, then select Create Pin.
- Upload your image or video by clicking the upload area or dragging a file. You can also choose an existing image from your library.
- Fill in the pin details: Title (up to 100 characters), Description (up to 500 characters), and Destination link (the URL you want to drive traffic to).
- Choose the board you want to pin to from the dropdown menu.
- Instead of clicking “Publish,” click the Schedule button (calendar icon) next to the Publish button.
- A date and time picker will appear. Select the date (up to 14 days in advance) and the time you want the pin to go live.
- Click Schedule to confirm. Your pin is now scheduled.
- To see all scheduled pins, go to your profile, then click Scheduled in the left menu (under “Your pins”).
On Mobile (Pinterest App)
- Open the Pinterest app and log in to your business account.
- Tap the + (plus) icon at the bottom of the screen.
- Select Pin from the options.
- Upload a photo or video from your camera roll, or choose one from your recent pins.
- Add a title, description, and destination link as desired.
- Choose the board where you want the pin to appear.
- Tap the Schedule option (looks like a calendar with a clock) instead of “Publish.”
- Pick the date and time (up to 14 days ahead) using the picker.
- Tap Schedule to confirm. You can view scheduled pins by going to your profile → Scheduled tab.
Note: The scheduling feature is available only for business accounts. If you don’t see the Schedule option, ensure your account is a business account and that you’re using the latest version of the app or browser.
Common Mistakes
- Using a personal account: The schedule option is hidden for personal accounts. Convert to a business account first.
- Scheduling too far in advance: Pinterest only allows scheduling up to 14 days ahead. If you try to schedule further, the picker will not show a date beyond that.
- Forgetting to select a board: If you don’t choose a board, the pin may be saved to “All Pins” or fail to schedule. Always double-check the board.
- Ignoring time zones: The schedule uses your local time zone as set in your profile. If you travel or change time zones, your scheduled times will shift.
- Not checking the pin’s status: After scheduling, it’s easy to assume it’s done. Always verify it appears in your “Scheduled” tab.
Tips
- Batch schedule: Set aside a block of time each week to schedule your pins. This keeps your account active without daily effort.
- Use the built-in analytics: After your pin goes live, check its performance in Analytics to see what times work best for your audience.
- Schedule for peak times: Generally, Pinterest users are active in the evenings and on weekends, but test to find your specific audience’s peak times.
- Edit scheduled pins: You can edit a scheduled pin before it goes live. Go to “Scheduled” and click the pin to modify details or change the time.
- Combine with a content calendar: Plan your pins around holidays, product launches, or blog posts to maximize relevance.
Troubleshooting
- “Schedule” button missing: Ensure you’re logged into a business account. If you’re on mobile, update the app. On desktop, try clearing your browser cache or using a different browser.
- Cannot schedule more than 14 days out: This is a platform limit. Schedule in two-week batches, or use a third-party tool (like Tailwind) that integrates with Pinterest for longer planning.
- Pin disappears from “Scheduled” tab: It may have been published already (check your profile’s “Published” section) or deleted accidentally. Check your “All Pins” for the pin.
- Error when scheduling: This often happens if the destination link is invalid or the image doesn’t meet Pinterest’s guidelines (e.g., too small). Double-check the link and image, then try again.
- Time zone confusion: If your scheduled time appears off, go to your profile settings and confirm your time zone is set correctly. Pinterest uses your local time zone, not a global one.
Frequently Asked Questions
Can I schedule pins with a personal account?
No, the scheduling feature is only available for business accounts. You can convert your personal account to a business account for free in settings.
How far in advance can I schedule a pin?
Pinterest allows scheduling up to 14 days in advance. For longer planning, you can use third-party tools that schedule further out.
Can I edit a scheduled pin?
Yes, go to your “Scheduled” tab, click on the pin, and you can edit the title, description, link, board, or even the schedule time before it goes live.
What happens if I delete a scheduled pin?
It will be removed from your scheduled list and will not be published. This action cannot be undone, but you can create a new pin.
Can I schedule video pins?
Yes, you can schedule video pins as long as they meet Pinterest’s video requirements (e.g., length, format). The scheduling process is the same as for images.
Do scheduled pins count toward my pin limit?
Pinterest does not have a daily pin limit, but there are spam protections. Scheduling many pins at once is fine, but avoid scheduling dozens of identical pins.
Related
Method: the standard formula for this calculation, rounded as each result states. See how the calculators work or report an error.
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