Prime Video Parental Controls: Setup and Content Restrictions

Prime Video parental controls can require a PIN for purchases and for watching titles above the age rating you choose. Set them up in your Amazon account’s Prime Video settings, then check device-specific restrictions where needed; menus and available controls can vary by country and device.

What You’ll Need

• An Amazon account with access to Prime Video.
• A web browser or the Prime Video app on a supported device, plus your Amazon sign-in details.
• A PIN you can remember but children are unlikely to guess. Avoid birthdays and simple sequences.
• Access to each TV, streaming device, or mobile device you want to check, because some devices have their own parental-control settings.

Step-by-Step

1. Open Prime Video settings. In a browser, sign in to Prime Video using the Amazon account that manages the subscription. Open your profile or account menu and choose Account & Settings, then Parental Controls. In the Prime Video app, open the profile or settings menu and look for Parental Controls or Restrictions. If the app does not show those controls, use a browser instead.
2. Create or update your Prime Video PIN. Find the PIN setting and choose the option to create or change your PIN. Enter a number you can reliably recall and save it. The exact menu wording may differ, and PIN requirements can vary by region. This is the Prime Video PIN, which may be separate from your Amazon account password or a device PIN.
3. Set the viewing restriction. In the same parental-controls area, find the viewing restrictions or rating controls. Select the highest age rating you are comfortable allowing without entering the PIN. Titles rated above that level should require the PIN on supported devices. Choose the restriction carefully: a lower permitted rating generally blocks more mature content, while a higher one allows more titles without a prompt. Ratings and classifications differ by country.
4. Choose where the restriction applies. If Prime Video offers device-specific checkboxes or a list of registered devices, select the devices you want to restrict. A setting may not automatically cover every device, especially if a television or streaming player has its own controls. Review the device list and save your changes.
5. Turn on purchase restrictions. Look for a setting such as Purchase Restrictions and enable the PIN requirement for purchases or rentals if it is available. Viewing restrictions and purchase restrictions are separate: blocking a mature-rated title does not necessarily prevent someone from renting or buying a title. Some devices handle purchase authorization through their own app store or device settings.
6. Save, then test the settings. Confirm or save changes before leaving the page. On a device covered by the restriction, try opening a title rated above your chosen limit, or start a purchase flow without completing a transaction. Check that Prime Video asks for the PIN. Do not share the PIN with children, and avoid leaving it saved in a place they can access.
7. Set up child profiles where useful. Create a child profile from the profile-management area if the option is available. A child profile can make it easier to show age-appropriate recommendations and keep viewing separate, but it should not be treated as a replacement for the PIN and device restrictions. Check the profile’s available age settings and test it on the devices children use.
8. Review the setup on every device. Open Prime Video on each TV, phone, tablet, or streaming player used in your household. Check whether the selected rating and PIN prompt work there. If a device has a separate parental-control menu, configure it too; its settings may govern purchases, apps, or content beyond Prime Video.

Common Mistakes

• Assuming one switch protects everything. Prime Video controls can be applied differently across devices, and a television or app store may have separate settings.
• Confusing viewing and purchasing restrictions. Set both if you want to restrict mature viewing and prevent PIN-free rentals or purchases.
• Using the wrong PIN. The Prime Video PIN may differ from an Amazon password, device unlock code, or parental-control PIN set on a TV.
• Expecting ratings to be identical everywhere. Age classifications and how a title is labeled can vary by country and title. Check the rating displayed in your local Prime Video catalog.
• Relying only on a child profile. Profiles help organize viewing but do not necessarily block account changes or purchases on every device.
• Forgetting to save or test. Leaving the settings page without saving, or testing only on one device, can make a setup appear more complete than it is.

Tips

• Use a PIN that is not easy to guess, and keep it private from anyone the restrictions are intended to protect.
• Choose the rating based on the child and the ratings used in your region, rather than assuming a rating has the same meaning everywhere.
• Review the settings after adding a device, reinstalling the app, changing account access, or changing the household’s viewing needs.
• Use device-level controls alongside Prime Video settings when you need to limit access to other apps, screen time, or purchases outside Prime Video.
• Explain to children that restrictions are there to guide viewing. A PIN is a practical barrier, not a substitute for checking what they watch.

Troubleshooting

The Parental Controls option is missing: Sign in through a web browser and open Prime Video’s account settings. Make sure you are using the account that manages the Prime Video access. App menus can differ by device; update the app if needed, or use the browser settings.

The PIN is not accepted: Check that you are entering the Prime Video PIN, not your Amazon password or device passcode. If you have forgotten it, use the PIN reset or change option in Prime Video’s parental-control settings. Sign in again if prompted, then save a new PIN.

A restricted title plays without a prompt: Check that viewing restrictions are enabled, the correct rating limit is selected, and the device is included if Prime Video provides device-specific controls. Confirm the title’s local rating. Then check the TV or streaming device’s own settings and test again.

A purchase does not ask for a PIN: Confirm that purchase restrictions are enabled in Prime Video and check the device’s store or payment settings. Purchases handled by a device platform may use its own approval controls rather than the Prime Video PIN.

Settings do not appear to update: Save changes, close and reopen Prime Video, and check the account settings again. Sign out and back in if necessary. If only one device is affected, restart or update its app and review its local restrictions. For persistent account-specific issues, contact Amazon support.

Frequently Asked Questions

Does a Prime Video PIN block every title above my chosen rating?
It is designed to prompt for the PIN on supported devices for titles above the selected limit. Device coverage and rating labels can vary, so test the devices and titles you use.

Can I use different restrictions on different devices?
Prime Video may offer device-specific controls, but options vary. Check the device list in account settings and configure any separate controls on the TV or streaming player.

Do viewing restrictions also stop rentals and purchases?
No. Set purchase restrictions separately, and check device-store settings if purchases are handled outside Prime Video.

Are child profiles enough to keep content restricted?
A child profile can help show age-appropriate content, but it may not control purchases or all device access. Combine it with PIN and device restrictions.

What should I do if I forget my Prime Video PIN?
Open Prime Video’s parental-control settings while signed in and use the available PIN reset or change option. The process may ask you to confirm your Amazon account.

Will these controls work when traveling or in another country?
Settings may remain associated with your account, but catalog availability and rating classifications can differ by region. Check the current settings and test the device when you arrive.

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