Apple Event Expectations: What’s Likely Announced

Apple’s upcoming event is expected to showcase the next generation of iPhones, Apple Watches, and possibly new iPad models, with a focus on performance upgrades, camera improvements, and new AI features. Based on typical release cycles and recent rumors, you can expect new hardware, software release dates, and possibly some surprise announcements. This article breaks down what to expect, the likely announcements, and how to watch the event.

Event Date and How to Watch

Apple typically holds its major product launch events in September, and this year is expected to follow that pattern. The event is usually pre-recorded and streamed live on Apple’s website, the Apple TV app, and YouTube. The event typically starts at 10:00 AM Pacific Time, with a live stream that includes pre-recorded segments and possibly a live Q&A or hands-on area for media. To watch, you can visit apple.com/events or check the Apple TV app, and the same stream is usually available on YouTube for free.

iPhone 16 Lineup: What We Know

The most anticipated announcement is the new iPhone 16 series. Based on industry reports and leaked details, Apple is expected to introduce four models: iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max. Key upgrades likely include:

• New A18 chip for improved performance and efficiency, with the Pro models possibly getting an A18 Pro variant.
• Camera improvements, including a new vertical camera layout on the standard models to support spatial video for the Vision Pro headset, and a larger main sensor on the Pro models.
• New Capture button, a dedicated physical button on the side for quick camera access and shutter control.
• AI features, branded as “Apple Intelligence,” with on-device processing for things like notification summaries, photo editing, and a smarter Siri.
• Display upgrades, with the Pro models expected to have larger screens (6.3″ and 6.9″) and possibly a new bronze or rose color option.

The standard iPhone 16 might also get a 120Hz ProMotion display, but this is not confirmed. It’s also expected that the entire lineup will have the new Capture button and support for Wi-Fi 7 on the Pro models.

Apple Watch Series 10 and Ultra 3

Alongside the iPhone, Apple is likely to announce the Apple Watch Series 10 (or possibly “Apple Watch X” to mark the 10th anniversary). Expected updates include:

• A thinner design with a larger display, possibly using a new manufacturing process.
• New health sensors, such as blood pressure monitoring and sleep apnea detection, though these may require FDA approval and might be announced but not immediately available.
• Faster charging and a new magnetic band system that could be compatible with older bands.
• Apple Watch Ultra 3 with minor updates, possibly a new color and the same health features.

The Series 10 might also get a new processor for better performance and battery life. The SE model might be updated as well, but it’s less certain.

iPad and Mac Updates

While the focus is on iPhone and Watch, Apple sometimes uses the September event to update other products. This year, we might see:

• New iPad mini with a faster chip, possibly the A17 Pro or A18, and support for Apple Intelligence.
• Updated entry-level iPad with a newer chip and possibly a landscape front camera.
• Mac updates are less likely in September, but Apple could announce new MacBook Pro models with M4 chips in a separate event in October. However, sometimes they tease upcoming Macs.

If you’re in the market for a new iPad or Mac, it might be worth waiting to see if any announcements are made, but don’t expect a full Mac lineup refresh at this event.

Software Release Dates

The event will also confirm the release dates for the major software updates announced at WWDC in June: iOS 18, iPadOS 18, macOS Sequoia, watchOS 11, and visionOS 2. Typically, the release dates are set for the Friday after the event, which would be around September 20th. The new iPhones usually ship on that same Friday. Apple Intelligence features might roll out later, with some features arriving in a subsequent update in October.

What Might Be Missing

There are several rumored products that might not appear at this event. The new Macs with M4 chips are more likely to be announced in a separate event in October. The AirPods Max refresh, which was rumored, might also be delayed. And while there’s talk of a new Apple TV, it’s not expected at this event. Also, the Vision Pro is not likely to get a new version, but there could be a mention of new immersive video content.

Common Misconceptions and Tips

One common misconception is that the event will be a live presentation. In reality, it’s a pre-recorded video that is edited for a polished presentation. This means that some “live” reactions are scripted, and you won’t see any unscripted moments. Another misconception is that you need to buy the new iPhone immediately. If you’re on an older phone, the new features might not be compelling enough to upgrade. It’s often a good idea to wait for reviews and see if the AI features actually work as promised.

For those planning to buy, consider these tips:

• Check your current phone’s trade-in value, as Apple often offers credit for older models.
• Decide if you need the Pro features (like the telephoto lens or ProMotion display) or if the standard model is sufficient.
• Pre-order quickly if you want a specific color or storage size, as they sell out fast.

Also, be aware that the event will not cover everything. Apple often has a “one more thing” surprise, but it’s not guaranteed. Keep an eye on reliable tech news sites for live coverage and analysis.

Frequently Asked Questions

When is the Apple event?

The event is expected to be on Tuesday, September 10, 2024, based on typical patterns. Apple usually announces the date a week or two in advance, so check the official website or news outlets for confirmation.

Will there be a new iPhone SE?

No, the iPhone SE is not expected at this event. It’s more likely to be updated in the spring of 2025. The September event is reserved for the flagship iPhone models.

How much will the new iPhone cost?

Pricing is not confirmed, but it’s likely to stay similar to the iPhone 15 series, starting at $799 for the standard model and $999 for the Pro. However, there have been rumors of a slight price increase for the Pro Max due to new components.

Will the event be live-streamed for free?

Yes, the event is always streamed for free on Apple’s website and YouTube. You don’t need an Apple device to watch it, but the Apple TV app is also an option.

What is Apple Intelligence?

Apple Intelligence is the new suite of AI features that will be integrated into iOS 18 and other operating systems. It includes on-device language understanding, image creation, and smarter Siri. Some features will require an iPhone 15 Pro or later, so not all devices will support it.

Should I wait for the event to buy an iPhone?

If you’re in the market for a new iPhone, it’s wise to wait until after the event. The new models will be announced, and prices for older models often drop. Even if you decide not to buy the new one, you’ll have more options.

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in t | Event duration | hours | 1.5 | 0.1 | 6
in d | Days until event | days | 7 | 0 | 365
out countdown | Countdown in hours | hours | t * d * 24 | 0